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from concern to confidence
MFA thesis project

Course
Thesis 3
Project
Pedestrian Safety
in San Francisco
Instructor
John Nettleton
Semester
Fall 2024
Category
Environmental Design
Packaging Design
App Design
Keywords
Moveable
Active
Perceptive
Geometrical
Objective
To find ways to increase safety for pedestrians
in San Francisco.
Approach
The project creates a mobile navigation app based on data from high-injury networks and a pedestrian fatalities map collected by the city. It also introduces reflective and glow-in-the-dark product packaging to improve pedestrian visibility and design environmental deliverables for the city’s top three dangerous intersections on Market Street.


















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